HKCORP — Crafted Narratives in Motion
HKCORP — Crafted Narratives in Motion 2018
Scope
In 2018, HKCORP’s digital design was conceived as an immersive experience reflecting the talent and creative energy of the production company. The project aimed to translate their visual universe into a bold, engaging digital environment. The website was designed around an expansive and expressive navigation, pushing scale and rhythm to create a strong visual impact while remaining intuitive and accessible to all types of users. Particular attention was given to balance: a generous, almost oversized navigation structure paired with clarity, usability and fluidity. Micro-interactions, animations and subtle transitions were carefully crafted to elevate the experience and reinforce the sense of immersion. Every movement, detail and visual response was designed to serve the overall narrative and enhance perception.




